March 1st marks the beginning of National Athletic Training Month. #NATM2015 is held every March in order to spread awareness about all that athletic trainers do. In addition to providing logos, press releases, sample media alerts and PR toolkits; NATA also sponsors several contests for members to participate in.
All athletic trainers and athletic training students are encouraged to participate in advocating for the profession. Our goal is to continue to reach those individuals and organizations that can help make a difference for athletic trainers when it comes to legislation, employment and public health.
At this time of heightened media focus on concussion and youth sports safety, this is a good time to remind reporters and others of the breadth and depth of athletic trainer expertise in taking care of all kinds of injuries and all kinds of active people.
This year’s theme is “We Prepare – You Perform” with a focus on AT preparedness for any and every situation that might arise, such as developing an emergency action plan, rehearsing emergency situations, and communicating with administration, EMS, coaches, employees, etc.
If you have any questions or need additional information, contact MoATA Public Relations Chair Morgan Simpson (MSimps@citizensmemorial.com), MoATA Governmental Affairs Committee Chair Josh Thompson (firstname.lastname@example.org) or NATA Public Relations Manager Ellen Satlof (email@example.com).
Please see the NATA site for additional information and PR toolkits regarding NATM: